By using Getint to bridge Azure DevOps and Asana, Edge Factor eliminated operational inefficiencies, improved team collaboration, and kept everyone working in their preferred tools.
Client: Edge Factor
Industry: Education Technology (EdTech)
Location: Canada (Content & Operations), South Africa (Development)
Integration: Asana ↔ Azure DevOps
Use Case: Syncing bugs, features, and backlog across two platforms
Key Contact: Nikki Baker, Head of Operations at Edge Factor
Edge Factor is a Canadian EdTech company that develops multimedia content to help students explore career pathways. Their platform is used by schools and educators to engage students in meaningful discussions about their futures.
While the company’s content and marketing teams operate in Canada and rely heavily on Asana for project management, their offshore development team in South Africa uses Azure DevOps for software engineering and technical workflows.
Maintaining visibility and coordination between these two systems was a growing challenge - until they implemented Getint.
Edge Factor’s teams were operating in silos. Developers worked in Azure DevOps, while content and operations lived in Asana. With no integration in place, Nikki Baker had to manually check DevOps for ticket updates and relay information to the rest of the team through email.
“It just became very onerous. My team would get lost in DevOps, and I had to constantly relay updates. It wasn’t scalable.”
Early attempts to find an integration tool failed:
Edge Factor discovered Getint after researching sync tools that could bridge Azure DevOps and Asana without requiring deep technical knowledge.
“I’m not a developer, but I’m fairly tech-savvy. A lot of the other tools were just too complex to maintain. Getint felt simple, clear, and powerful.”
The setup was fast - initial syncs were working within minutes. The system’s use of access tokens made authentication straightforward, and its user interface was intuitive enough for a non-technical operations lead to manage on her own.
Edge Factor now runs three distinct integrations using Getint, each tailored to different workflows:
This structure allows both teams to remain in their preferred environments while still collaborating effectively across platforms.
Nikki worked closely with Alex from Getint, who not only provided onboarding support but also helped troubleshoot and improve the product along the way.
“Your support is excellent. You even jumped on calls, looked at our formatter issues, and actually fixed them. I’ve worked with other vendors who took days to respond - this was the opposite.”
Thanks to her feedback, Getint resolved an issue with Asana formatters and made improvements that now benefit other customers as well.
One of the most appreciated features was the ability to monitor sync runs, check logs, and diagnose issues independently.
“With other tools, if something failed, I couldn’t see it. With Getint, I can dig into the logs, identify problems, and even fix some things on my own. That transparency is a huge plus.”
Since implementing Getint, Edge Factor has seen improvements across several fronts:
“Now each team works where they’re comfortable, but the collaboration flows smoothly. It’s made a big difference in how we operate.”
By using Getint to bridge Azure DevOps and Asana, Edge Factor eliminated operational inefficiencies, improved team collaboration, and kept everyone working in their preferred tools.
Getint proved to be more than just a sync tool - it became a strategic enabler for a growing EdTech company with distributed teams and complex workflows.
Many companies use Asana for project or content management and Azure DevOps for development work. Integration helps bridge the gap between non-technical and technical teams, ensuring issues like bugs or feature requests are tracked across both systems without duplicate manual effort.
Typically, tasks, bugs, features, comments, attachments, custom fields, and status changes can be synced, depending on how the integration is configured. It’s possible to have one-way or bi-directional syncs.
Yes. Tools like Getint are designed with usability in mind and offer a visual, no-code interface for setting up syncs. Many non-technical users, including operations and project managers, manage their integrations independently.
Yes. With Getint, you can set up multiple syncs for different projects or issue types, each with tailored mappings, directions, and conditions to suit your team’s workflow needs.
Initial setup can be done in minutes. The learning curve involves understanding mapping logic and how each platform structures data, but the actual technical connection (via access tokens) is very quick.
Edge Factor wanted to keep their content/operations team in Asana and their offshore developers in Azure DevOps, while eliminating manual updates and improving visibility across teams.
They created three separate syncs:
Each sync had custom field mappings and rules based on who "owned" the task.
They struggled with manual updates, tool confusion among non-devs, and poor visibility into dev workflows. Previous tools were either too complex or didn’t support Azure DevOps well.
Nikki Baker, Head of Operations (not a developer), was able to configure and maintain all syncs herself. Getint’s intuitive interface and transparency (like viewable sync logs) made it possible without technical intervention.
Discover the power of seamless connections, bridging your favorite tools for optimized workflow and productivity. Unleash the potential of unified platforms with Getint.